Compass Digital Labs
Leading growth design for Compass Group's food ordering apps and web: onboarding, guest ordering, loyalty and more.
Role: Senior product designer Products: Boost, Thrive, web ordering Platforms: Android, iOS, web
Compass Digital Labs is the Canadian digital division of Compass Group, the US-based foodservice and support services company. It builds the digital side of how people order food at Compass locations: a kitchen display system, the Boost and Thrive mobile apps, and web ordering.
My part
I led the growth area as a senior product designer, across Android, iOS and web. Growth covered the parts of the product that bring people in and bring them back: onboarding, guest ordering, email messaging, rewards and loyalty programs, and app ratings.
Across every surface
These areas cut across the mobile apps and web ordering, so the growth work touched the whole product rather than a single screen.
